today
Desire for adventure and new experiences, the wish to meet new people or find meaning - these motivations are the driving forces behind philanthropy and have changed little over years. "Philanthropy" stems from the Greek: "love of humanity" and takes many forms. However, over the last two decades, donors' new expectations in activity have greatly modified both how philanthropy is viewed and practiced.
- Philanthropy : committing time, money or skills to support the development of actions promoting the general interest
- Current growth : there have never been so many potential resources available. In Germany, 40% of foundations were set up over the last decade with over 850 foundations created each year. France and Switzerland also recorded major growth in this sector whilst Americans gave close to US$ 250 billion (1.85% of their GNP) in 2005.
- Strategic philanthropy : clear impact, independent sources of information, exchange of information between donors and their personal involvement - the trend is growing stronger. Donors want generosity to go hand in hand with real opportunities. They no longer wish to provide aid for a problem but rather, to finance solutions and be assisted in this approach by independent specialists who help them to better understand the challenges and guarantee the impact of their donations.
| Traditional philanthropy | New philanthropy |
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